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Headquartered in Albuquerque,NM U.S.A. is the inspiration of  Todd Pfeiffer, a leading fitness shoe retailer with multiple locations in the Albuquerque market. Todd has spent 20 years delivering great service, wide selection, and a perfect fit to every customer. His study of pedorthics assures customers the best fit possible. This knowledge was passed along to his growing staff. The result is satisfied customers and retail success.    

In 2019 Todd launched, an online retail service, providing customers all over New Mexico with a wide selection of top brand fitness shoes to choose from. provides customers great value, ease of purchase and fast delivery on every pair purchased.

“I want to make our wide stock and sizes of fitness shoes available to the entire southwest” Pfeiffer explained.  The ease of fitness shoe shopping online is here 24 hrs a day at